In today’s diverse landscape, effective communication is key to success. According to the U.S. Census Bureau, about 21% of adults in the US speak a language other than English. That’s the equivalent to 1 in 5 people! The bilingual answering service has emerged as a crucial solution for companies looking to enhance their customer connections and capture a growing market of individuals. These services break down language barriers, build connections and ensure smooth communication across a variety of different languages. 

What is a bilingual answering service?

A bilingual answering service involves virtual receptionists handling customer calls in their preferred language. At AnswerConnect, we offer excellent bilingual receptionists in both English and Spanish.

In this blog, we’ll explore the benefits of bilingual answering services and how they boost customer satisfaction and business success.

Bilingual answering service agent takes call from customer

“By connecting with customers in their preferred language, we empower businesses to serve a broader audience. Embracing linguistic diversity is not just about breaking down barriers; it’s about unlocking the potential for meaningful connections.”


Natalie Ruiz, CEO at AnswerConnect

4 Benefits of a bilingual virtual receptionist service

1. Exceptional service

Even if your Spanish-speaking customers can communicate in English, giving them service in both languages shows you appreciate their business.

When you have a virtual assistant that speaks both English and Spanish, your Spanish-speaking customers will feel more comfortable doing business with you. Keeping them happy means you’re likely to retain their business. Additionally, this will increase the chances of them recommending you to their friends and family. 

It just makes good business sense.

2. Maximizing market share 

Within the US there are 41 million Spanish speaking citizens. When you accommodate their speaking preferences you’re more likely to gain their business and retain it. Just like our point with exceptional customer service, these Spanish speakers will be inclined to recommend your business to their Spanish speaking friends and family.  

Customer talks on phone to bilingual virtual receptionist

3. Streamlined communication

Incorporating a bilingual virtual reception service to your business, encourages seamless communication with your customers. The ability to converse in their preferred language contributes to a more polished and congenial interaction. Communication challenges can be frustrating. A bilingual answering service addresses language barriers, ensuring a smoother exchange and accommodating individuals who may not be entirely at ease with English. This approach prioritizes effective communication, creating a positive experience for your callers.

4. Accessible service

With a bilingual answering service, your customers receive around the clock support with a language format that best suits them. Customers that may have not previously considered your business due to language constraints are now able to freely engage with you thanks to your new communication capabilities. This paired with a 24/7 team of virtual receptionists make your services much more of an attractive proposition to a global customer base.

“To grow your business, you need to capture every call. It’s that simple. But to capture every call, often means you have to sacrifice your personal time. When you partner with an answering service, your customers are taken care of 24/7. All your calls are answered, no matter when they come in.”


Natalie Ruiz, CEO at AnswerConnect

How our bilingual answering service works

We offer two options for bilingual English-Spanish answering services. Each option comes with a full script translation into Spanish, so your customers get the same experience regardless of language.

Spanish basic

For our clients who want to be ready for Spanish-speaking customers, but don’t necessarily expect a large number of them, we have an easy transfer system. Our English-speaking associates can transfer Spanish-speaking callers to a member of our bilingual teams at the push of a button.

Spanish premium

If you have a lot of Spanish-speaking customers, or operate in a region where Spanish is widely spoken, we can route your calls directly to a bilingual virtual receptionist first. That means your calls will go to a Spanish-speaking associate whenever one is available.

Bilingual answering service agent takes call from customer

Live answering for your business in English and Spanish

With more than 14% of the US population speaking Spanish at home, having a bilingual virtual receptionist service is crucial. Not only does this function improve your inclusivity, it also acts as a tool to help grow your clientele. 

If your callers speak Spanish, your answering service should too. Our bilingual virtual receptionists make sure you’re ready to convert Spanish-speaking callers into loyal customers. 

Spanish speakers are a huge part of the market, and the number of US based Spanish speakers is only predicted to grow

Introduce a bilingual virtual answering service today. 

Whether bilingual customer service is the first option for your business, or something you want to be prepared for when it arises, we’ve got you covered. If your business can’t accommodate Spanish-speaking customers, they’ll find a competitor who can. With AnswerConnect’s bilingual virtual receptionists, your customer service can be more inclusive.

Already an AnswerConnect customer?

Add bilingual live reception to your account for a small additional charge. Our client services department can help you add bilingual service to your account. Contact them at 800-531-5828.

Sign up today

Do you want to add a bilingual virtual receptionist to your business? Sign up today to get started. Give us a call at  800-700-8888.