{"id":8179,"date":"2020-07-27T07:21:40","date_gmt":"2020-07-27T07:21:40","guid":{"rendered":"https:\/\/www.answerconnect.com\/blog\/?p=8179"},"modified":"2026-07-31T15:44:13","modified_gmt":"2026-07-31T15:44:13","slug":"small-businesses-missing-phone-calls","status":"publish","type":"post","link":"https:\/\/www.answerconnect.com\/blog\/answerconnect-services\/small-businesses-missing-phone-calls\/","title":{"rendered":"Why small businesses cannot afford to miss a phone call"},"content":{"rendered":"\n<p>\u201cMissing calls\u201d might not sound like a phrase to be taken seriously. But in reality, small businesses are missing <em>value <\/em>that sustains and grows them. <\/p>\n\n\n\n<p>Over time, missing calls has a disastrous impact on service. Customers begin to gravitate towards competitors. So, ready or not, here come facts on how to keep the wheels turning for small business ventures.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Phone: <strong>The life force that drives business<\/strong> growth<\/h2>\n\n\n\n<p>Twenty-nine million small businesses make up 99.7% of all U.S. firms, and they largely function around one vital piece of equipment, <em>the phone<\/em>. <\/p>\n\n\n\n<p>A study by <a href=\"https:\/\/www.blog.google\/technology\/area-120\/calljoy-small-business-phone-technology\/\">Area 120<\/a> found that small businesses in America handle 400 million incoming calls from potential customers on a daily basis. Questions about products and services, consultations, orders, and appointment booking can all take place over the phone. <\/p>\n\n\n\n<p>Research by <a href=\"https:\/\/www.brightlocal.com\/research\/local-business-websites-and-google-my-business-comparison\/\">BrightLocal<\/a> shows 60% of customers prefer contacting businesses by phone over email or social media.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Why the phone still ranks #1 for small business communicatio<\/strong>n<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Customers often call when they&#8217;re ready to buy, book, or need an immediate answer.<\/li>\n\n\n\n<li>Unlike emails or contact forms, phone calls provide instant, two-way communication, helping businesses solve problems and win customers faster.<\/li>\n\n\n\n<li>For many service-based businesses, every ringing phone represents a potential customer, making missed calls one of the easiest ways to lose revenue.<\/li>\n<\/ul>\n\n\n\n<p>But, above all reasons stands the element of <em>human<\/em> touch. A friendly voice. A real connection. <a href=\"https:\/\/www.answerconnect.com\/blog\/business-tips\/45-AI-customer-experience-statistics\/\">73% of customers<\/a> say they&#8217;re more loyal to businesses that offer human customer support. (<a href=\"https:\/\/www.answerconnect.com\/blog\/business-tips\/45-AI-customer-experience-statistics\/\">AnswerConnect\/OnePoll research<\/a>.)<\/p>\n\n\n\n<p>Indisputably, large enterprises cannot compete with the personalized, laid-back, spontaneous interactions that small business proprietors offer. Small businesses are our friends, and the phone strengthens that connection.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/storage.googleapis.com\/answerconnect-blog\/1\/2020\/07\/phone-call-not-answered-2-1024x731.jpg\" alt=\"\" class=\"wp-image-8211\"\/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Behind the scenes of missing phone calls<\/strong><\/h2>\n\n\n\n<p>A study by <a href=\"https:\/\/411locals.us\/small-business-owners-dont-answer-62-of-phone-calls\/\">411 Locals<\/a> revealed that small businesses miss an astonishing 6 out of 10 calls on a regular basis. Surely, for the most part, missing this many calls can\u2019t be deliberate.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>So, why do small businesses miss calls?<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.sba.gov\/sites\/default\/files\/advocacy\/SB-FAQ-2016_WEB.pdf\">80% of small businesses<\/a> have no paid employees, and business owners run them alone. Understandably, they tend to miss calls when things get busy.<\/li>\n\n\n\n<li>Most staff leave for home after an 8-hour workday, letting after-hour, weekend, and holiday calls go unanswered.<\/li>\n\n\n\n<li>Businesses do not have the right technology to keep up with the flowing calls.<\/li>\n\n\n\n<li>Business owners don\u2019t know which calls to prioritize and end up either wasting resources trying to prioritize all of them or letting important calls fall through the cracks.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Dangers of missing calls<\/strong><\/h2>\n\n\n\n<p>Once you\u2019ve picked up the call, a window of opportunity opens up to sell your services or retain a customer, with a <strong>real hello<\/strong>. When you don\u2019t pick up the call, it\u2019s a closed window&#8211; often permanent.&nbsp;<\/p>\n\n\n\n<p>In fact, <a href=\"https:\/\/aircall.io\/blog\/customer-happiness\/missed-calls\/\">85% of people<\/a> don\u2019t call back when they can\u2019t reach someone. And most small businesses find that recapturing lost leads is too mammoth of a task while they handle other duties that need attention. <\/p>\n\n\n\n<p>Customers increasingly expect businesses to respond quickly across every channel, making missed calls and slow responses more costly than ever. Find out <a href=\"https:\/\/www.answerconnect.com\/blog\/business-tips\/how-much-are-missed-calls-costing-your-business\/\">how much missed calls are costing your business<\/a>.<\/p>\n\n\n\n<p>Then, there\u2019s the risk of disappointed customers sharing their negative experience with others via word of mouth or social media. <\/p>\n\n\n\n<p>And finally, <em>stress <\/em>catches up with small business owners who want to answer calls but end up missing them for practical reasons. The daily hustle and bustle may never create value when both customers and business owners begin to see the effects of stress manifesting in their interactions and service.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Connect with a dedicated \u2018Hello\u2019<\/strong><\/h2>\n\n\n\n<p>Partnering with an <span id=\"urn:enhancement-94d92dff-a843-4e2b-9504-c0d217e00cfd\" class=\"textannotation disambiguated wl-thing\" itemid=\"\/entity\/answering-service-12286\"><a href=\"https:\/\/www.answerconnect.com\/\">answering service<\/a><\/span> can ensure you never miss another call and free your time up to focus on other crucial aspects of your business. Agents will engage your leads, verify callers\u2019 purpose, block fraudulent callers and transfer only the relevant customers to you&#8211; at the right time.<\/p>\n\n\n\n<p>Partner with AnswerConnect today. With over 19 years of experience, you will be supported by a seasoned team of agents handling your customer calls. Get quick call answering, personalized scripts, lead capture service, appointment scheduler, live chat support, and more at a fraction of the cost.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-1 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.answerconnect.com\/\">Learn More<\/a><\/div>\n<\/div>\n\n\n\n<p>Any questions? Call <a href=\"tel:+18007008888\">800-700-8888<\/a> or send an email to <a href=\"mailto:sales@answerconnect.com\">sales@answerconnect.com<\/a>.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"has-white-color has-light-green-cyan-to-vivid-green-cyan-gradient-background has-text-color has-background has-link-color wp-elements-1e67207f488f2b7b782240f92084e0d5\">It only takes 27 seconds to make a first impression on a customer. Make it count.<\/p>\n<\/blockquote>\n\n\n\n<div class=\"wp-block-group ui__tweet-quote\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<pre class=\"wp-block-preformatted source\">Source: AnswerConnect<\/pre>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group ui__takeaway\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"wp-block-heading\">Quick takeaways.<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Over time, missing calls has a disastrous impact on service and customers are lost to competitors.<\/li>\n\n\n\n<li>Twenty-nine million small businesses largely function around one vital piece of equipment&#8211; the phone.<\/li>\n\n\n\n<li>Small businesses miss an astonishing 6 out of 10 calls on a regular basis.<\/li>\n\n\n\n<li>Partnering with AnswerConnect can ensure you never miss another call and free your time up to focus on other business priorities.<\/li>\n<\/ul>\n<\/div><\/div>\n\n\n","protected":false},"excerpt":{"rendered":"<p>First impressions matter, especially in business. Make yours count.<\/p>\n","protected":false},"author":19,"featured_media":9006,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"wl_entities_gutenberg":"","footnotes":""},"categories":[4],"tags":[26,43,49,56,58],"wl_entity_type":[273],"class_list":["post-8179","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-answerconnect-services","tag-answering-service","tag-lead-capture","tag-missed-calls","tag-small-business","tag-the-phone","wl_entity_type-article"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Why Small Businesses Cannot Afford to Miss Phone Calls<\/title>\n<meta name=\"description\" content=\"Missing calls leads to a disastrous impact on service, causing customers to lose interest in the brand. 85% of people do not call back.\" \/>\n<meta name=\"robots\" content=\"index, follow, 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