Dennis Najjar, CPA, CGMA, and Bill Gerber founded with a mission of solving their fellow business owners’ accounting problems. Since 2004, the 100% virtual, 100% U.S.-based company has provided outsourced controller and bookkeeping services to its clients.

Joined by Director of Client Services, Kris Merritt, Najjar and Gerber realized many business owners needed help to manage their accounting beyond the profit and loss statement. “They all know what a P&L is,” Najjar says, “but what they have a hard time understanding is how that P&L can be wrong. They think if you’re just entering transactions into an accounting program, then magically you’re going to get the right answer. And unfortunately it is never that simple.”


Virtual bookkeeping services

To help small and medium-sized business owners ensure the accuracy of their accounting departments and the integrity of their financial data, provides bookkeeping, accounting, and financial analysis services to businesses nationwide. Each client has a dedicated bookkeeper and controller team and accounting technology specialists available for technology recommendations and data integration support.

Clients have the option of full accrual, modified accrual, or cash basis accounting methods. Regardless of method chosen, uses accounting best practices and the latest technology. With automated processes and procedures and comprehensive financial dashboards, clients have easy and convenient access to their financial data and reporting.


Philanthropic mission’s mission extends beyond the balance sheet through their philanthropic efforts. Each year, the company donates a portion of its revenue to the Alternating Hemiplegia of Childhood Foundation (AHCF). This organization is dedicated to researching an extremely rare neurological disorder, Alternating Hemiplegia of Childhood (AHC).

A mission near to’s hearts, Bill Gerber’s son, Sean, is one of just 800 children worldwide affected by the condition. Because AHC is so rare, it doesn’t get much attention from the medical research community. does its best to bring attention to the needs of those suffering from rare diseases by encouraging friends, families, clients, and partners to donate to the AHCF.


A virtual partnership

As a 100% virtual service, knew they needed a like-minded company with a clear understanding of virtual office environment and related phone system needs. So turned to AnswerConnect to help address their immediate problem of missing after hours calls, a growing issue for a company expected to be open and accessible 24/7. With a priority on maximizing incoming sales potential, needed a way to make sure they wouldn’t continue to lose new opportunities calling after hours.

After checking out a few virtual receptionist services, found that AnswerConnect had both the best rates and services. A “perfect virtual match” of two services whose missions are both aimed at supporting other businesses via virtual services, teaming with AnswerConnect was seamless and easy. As a result, can now make the most of all its opportunities, 24 hours a day, and never miss a chance to help a small or medium-sized business outsource its entire accounting department to the leading outsourced accounting services in the country.